Jay Matsueda, LSI Lighting Solutions’ new Senior Director of Strategic Marketing & Communications for the company’s Lighting Solutions division, will report to Shawn Toney, President of LSI Lighting Solutions.
In his new role, Matsueda will lead Lighting Solutions Marketing in support of Sales, Product Management and C-level Executive goals toward company growth, with particular focus on LED lighting fixtures and artistic LED lighting solutions. He will be responsible for all aspects of marketing strategy and execution, public relations, trade shows, collateral, site content, social media, competitive research, creative direction, brand development and more for LSI Lighting Solutions.
Before joining LSI, Matsueda was the Global Marketing Director of Fulham Co., Inc. With Fulham, and as a member of its Executive Team, he shouldered similar responsibilities across both its North American operations, as well as those for its Chinese, European, Latin American, Middle Eastern and Indian teams. Under Jay’s creative direction, Fulham garnered three NAED “Best of the Best” Marketing awards within the past three years.
Matsueda holds an Economics degree from the Wharton School of the University of Pennsylvania.